EnvironmentForthcoming
Journal
The Olfactory Notes
An evolving library on scent, environment, memory, materials and multisensory brand design.
StrategyForthcoming
Ambient scent versus Signature Scent
PerceptionForthcoming
How scent and memory interact
PerceptionForthcoming
The role of scent congruence
EnvironmentForthcoming
Designing scent for large spaces
TechnologyForthcoming
Cold-air diffusion explained
TechnologyForthcoming
How scent interacts with HVAC
PerceptionForthcoming
Scent fatigue and olfactory adaptation
MaterialsForthcoming
What makes a scent feel premium?
StrategyForthcoming
Designing seasonal scent programs
StrategyForthcoming
Why every brand should define what it should not smell like
HospitalityForthcoming